About the Fruitvale Día de Los Muertos Festival
The Unity Council Día de Los Muertos Annual Festival is a free, outdoor festival that brings over 80,000 people to the vibrant, culturally-rich Fruitvale neighborhood to enjoy world-class live music, family-friendly games, rides and activities, traditional Latin American artisans, and the stunning altar artistic installations created by community members paying homage to los Muertos. Families across California join us to experience live music, Ballet Folklorico, Aztec dancers and to shop at the local artisan craft stands. The Día de los Muertos Festival was inducted into the U.S. Library of Congress by Congresswoman Barbara Lee as a “Local Legacy.”
While the festival has deep ancestral roots, the current political climate begs the question of how we can use this platform to educate, mobilize, and elevate the voice of our community. Read about how our 2018 poster artist, Eduardo Chaidez, used the theme as a springboard for his poster design.
Click here to view a gallery of Dia de los Muertos photos from the past years.